Do you want 2D, 3D, photo-realistic, text-based…? Generally the more photo-realistic you want it to be, the higher the price.
How many screen assets are there? If any, how many characters are involved? Is the screen environment plain or detailed?
Will you supply any images, illustrations or icons used in other marketing assets? No problem if you can’t, as we often create everything from scratch.
Will the animation be 30 seconds or five minutes long? The longer the video, the greater the cost.
Does the project need multiple animators to get the job done quickly or is there time to let a smaller team work steadily?
Will you provide the copy or do you want us to write it? Writing a script will help refine the budget once you think about the cost of particular scenes.
Is the voiceover artist a member of your team, a freelance professional, or a higher-priced celebrity?
Music and Sound FX
You need to consider the cost of sound and how much you are using. Bespoke music can be very expensive but licensed stock music is very reasonable.
Do you need multiple languages, subtitles, and/or different video outputs?