Consider these stats :
• 87% of marketers say video has increased traffic to their website.
• 83% of marketers say video has helped them generate leads.
• 81% of marketers say video has increased dwell time on their website.
• 80% of marketers say video has directly helped to increase sales.
If you are looking to create more video content that will attract, convert and retain potential customers, consider the different stages of the sales funnel and the most appropriate video for each stage…